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Sending a WhatsApp campaign

Schedule and personalise a WhatsApp campaign to reach your audience directly.

Important: Before launching a campaign, you must have a WhatsApp Business account linked to a Meta ad account. For more information on the required setup, check out the Meta Help Centre.

Connecting your account

Go to “Profile” > “Preferences” > “Integrations” and connect your WhatsApp Business account to Gigz.

Creating and approving a template

WhatsApp campaigns require the use of a template that has been pre-approved by Meta.

Go to “Template” > “WhatsApp”, then click “Create a template”.

Select your WhatsApp Business account and the associated business phone number.

Name your template, choose the language, then define:

  • a header (text or image)

  • a message body

Click “Approve template” to submit it for validation.

Approval usually takes a few minutes, but can take up to an hour.

You can track the status of your templates in “Template” > “WhatsApp”.

Launching the campaign

Once your template is approved, go to “Manage” > “WhatsApp”.

Enter the campaign name and select the approved template.

Define your targeting (CRM list or imported list), the same way as for an email campaign.

The platform shows the number of valid phone numbers in the selected lists. Confirm to continue.

You can send a test message, then schedule the send immediately or for a later date.

Once the campaign is sent, you can track its performance in “Manage” > “Campaigns”.

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